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Blindness Sparked This Book on Betrayal. Now It’s Earned 50+ Five-Star Amazon Reviews

2025-05-08  |  16:55:06

Former Navy weapons tech turned performance coach turns near-blindness into a breakthrough framework for spotting betrayal and rebuilding trust.

If I couldn’t see, I had to make sure people could still hear what mattered.”
— Clay Moffat
PHUKET, THAILAND, May 8, 2025 /EINPresswire.com/ -- FOR IMMEDIATE RELEASE

Blindness Was the Wake-Up Call That Sparked a Brutal New Book on Trust

While in the process of losing his vision in his only functional eye, behavioral strategist and performance coach Clay Moffat did something few authors would dare attempt: he wrote and published a brutally honest book in under three weeks. Not to sell copies, but to make sure his life’s work outlived him.

That book, The Trust Trap: Stop Screwing Yourself Over and Rewrite the Rules of the Game, has now earned over 50 five-star reviews on Amazon. Without any pre-launch hype, launch team, social media promotion, or ad budget.

“When the only option to save my site was the same surgery that took it away over a decade ago, it hit me like a brick. I might go blind; the urgency got real,” said Moffat. “I didn’t have time to mess around. If I wanted to continue to help people, I needed to leave behind a playbook that would save people from the same traps that nearly destroyed me and so many of my clients.”

A former Navy weapons tech turned elite coach, for more than a decade, Moffat has been helping PGA athletes, billionaires, founders, veterans, and ONEFC fighters reclaim clarity, command, and trust in themselves. But The Trust Trap isn’t a feel-good self-help book. It’s a brutal takedown of the patterns that keep people stuck, with frameworks to escape them permanently.

“Trust isn’t a virtue,” Moffat adds. “It’s a perceptual glitch. An evolutionary error. And betrayal isn’t what you think it is either.”

The book features tools like The SNITCH, the Authority Override Protocol, and other raw, field-tested frameworks that help readers recognize deception, snap out of the self-destructive loops, and finally see the patterns that have been running their lives without consent.

Chase Hughes, the world’s #1 authority on behavior and influence, wrote the foreword. He is known for his appearances on The Joe Rogan Experience, Diary of a CEO, and Dr. Phil.

Reader Reactions so far include:
“This book didn’t coddle me or talk down to me. It challenged every assumption I’ve ever had about trust, and helped me stop repeating the cycle.” — Bev., Verified Amazon Reviewer

“Radical responsibility. Clear tools. Real results. This book gave me the power to stop getting blindsided.” — Paul N., Verified Amazon Reviewer

"You’ll walk away seeing people more clearly—and yourself more powerfully." — Kristina., Reviewed in USA.

"It’s all so simple that when it clicks, it clicks hard. Time to update your old definitions of trust, betrayal, and human nature. This book is a guide to never feeling that awful feeling again." — Michael Tietje., Verified Amazon Reviewer

“A bulldozer of a book, full of no-nonsense, direct and in-your-face information.” — Mark Anderson., Verified Amazon Reviewer

Moffat’s direct, irreverent tone has been compared to Mark Manson meets Jocko Willink, all tied together with Huberman-style neuroscience, but with a surgical focus on the psychology of trust, perception, and power dynamics.

The Trust Trap is gaining traction as a must-read for high performers, entrepreneurs, and anyone ready to stop being fooled, by others or themselves.

The Trust Trap is available now on Amazon:
Newseria nie ponosi odpowiedzialności za treści oraz inne materiały (np. infografiki, zdjęcia) przekazywane w „Biurze Prasowym”, których autorami są zarejestrowani użytkownicy tacy jak agencje PR, firmy czy instytucje państwowe.
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2025-05-15 | 23:55:05

Deceitful Reflection: A Twisted Tale of Love, Lies, and Betrayal by Jessica Tepper

Author Jessica TepperDeceitful Reflection NEW YORK, NY, UNITED STATES, May 15, 2025 /EINPresswire.com/ -- Jessica Tepper is pleased to announce the availability of her new book Deceitful Reflection, the gripping new domestic suspense novel. It
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Pioneering Orchardist Unveils Plan to Revitalize Ailing Apple Industry

OSF Whitepaper CoverOSF Presentation TitleOSF Whitepaper-OrchardNeal Carter unveils bold plan to transform apple farming with genome editing, AI & robotics to cut costs, boost sustainability & ensure industry viability.Escalating labor costs are the primary challenge to the continued viability of the U.S. apple industry. A radical transformation is essential for the industry’s survival.”— Neal Carter, CEO and Co-FounderMOSES LAKE, WA, UNITED STATES, May 15, 2025 /EINPresswire.com/ -- Washington State orchardist Neal Carter, co-founder of Okanagan Specialty Fruits (OSF) and creator of the world’s first nonbrowning apple, recently unveiled a bold plan to revitalize the U.S. apple industry through the integration of genome editing, robotics and artificial intelligence. Carter outlined his vision in a white paper, “Traits and Tech: Designing the Orchard of the Future,” which was recently released during an open house at the company’s orchards and Moses Lake processing facility. As part of the full-day event, OSF also showcased its high-speed fruit slicing and packing operations, offered live demonstrations of AI and autonomous orchard tools and hosted two expert symposiums on agricultural innovation at Big Bend Community College. “Escalating labor costs are the primary challenge to the continued viability of the U.S. apple industry,” said Carter, noting that labor now represents more than 60% of total production costs. “A radical transformation is essential for the industry’s survival.” Carter, who pioneered the use of biotechnology in orchard crops, now wants to use genome editing to fundamentally change apple tree architecture. He has proposed altering apple’s germplasm so that it produces its fruit at a single height, facilitating the nearly full automation of apple production and harvesting through robotics and AI. “These changes will significantly reduce production costs, support sustainable agricultural practices and ensure the industry’s continued economic viability,” Carter said. Projected savings of $8,000 to $10,000 per acre could be realized over current production costs of $14,000 to $16,000 per acre. “Though the apple industry has continuously adapted over the past 40 years by adopting new horticultural approaches, such as increasing the density of tree plantings, employing various trellis structures, developing new dwarfing rootstocks it has maximized its ability to change the system through physical tools,” Carter said. “Some of these practices are now actually working to exacerbate the challenges that are pushing smaller operations into the red.” “Improved genetics represent the industry’s only real option to implement a market-disrupting, game-changing system that can effectively reduce the high labor demands that are economically unsustainable,” Carter said. OSF has already demonstrated its biotechnology expertise by breeding a nonbrowning trait—achieved by silencing a gene that directs the oxidative browning process—into six varieties of Arctic® apples. OSF is among just a few companies globally with a bioengineered food product on the market. It is continuing to build on that innovation and expand its product line by using genome editing to add important traits like disease tolerance to its Arctic varieties. Carter’s vision for the farm of the future has global implications and is applicable to pears and other orchard crops. “Orchardists everywhere are facing similar challenges that demand bold and timely solutions,” he said. Carter, who has been described as a “disruptor” in the apple industry, was among the first to prioritize sustainability by introducing state of the art agronomic practices to his orchards, including data driven automated drip irrigation and overhead cooling systems use. He is also an early implementer of precision ag equipment to monitor and provide management data for all climatic, soil, pest and disease conditions, increasing on-farm efficiencies. His vision for the farm of the future builds upon OSF’s mission of using science and technology to reduce emissions and food waste, achieve greater operational efficiencies and expand consumer access to fresh fruit.
EIN Newswire BRAK ZDJĘCIA
2025-05-15 | 23:55:05

12 Steps to Eliminate Debt and Build Wealth Hits #1 in Personal Money Management on Amazon

A practical step-by-step guide to financial freedom—now an Amazon #1 new release in Personal Money Management.DENVER, CO, UNITED STATES, May 15, 2025 /EINPresswire.com/ -- Financial freedom is no longer just a dream. With the release of 12

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