View TV Launches 'View TV AI' – Performance Monetization for Ad-Funded Streaming Television

View TV Launches “View TV AI” – Performance Monetization for Ad-Funded Streaming TV to drive revenues from First Party Data and programmatic ad-confidence

LOS ANGELES, CA, UNITED STATES, July 15, 2025 /EINPresswire.com/ -- In a move set to reshape the future of ad-funded streaming television, View TV Group has announced the launch of View TV AI, a purpose-built artificial intelligence platform embedded within the company’s flagship FAST and AVOD solution, View TV Cloud. This groundbreaking technology will power real-time advertising operations, optimize yield across platforms, and deliver intelligent targeting strategies that bridge the gap between advertisers, broadcasters, and viewers.

At a time when the streaming industry is grappling with fragmentation, low ad fill, and inconsistent monetization, View TV AI offers a new path forward—turning data into dollars with zero complexity and fully integrated with View TV AdsDirect self service platform.

View TV has introduced three innovative advertising and sponsorship opportunities - squeeze back, side-by-side, and interactive - designed to effectively monetize live events without disrupting the viewer experience. These formats enable maximum revenue potential from the audience while preserving the integrity of live programming.

View TV AdsDirect Smarter Ad Operations for a Smarter Streaming Economy

View TV AI brings advanced machine learning and automation to the front lines of CTV ad operations. It’s designed to eliminate inefficiencies, maximize campaign outcomes, and simplify the ad-tech stack by taking on the traditionally manual and fragmented work of:

- Forecasting inventory across CTV, FAST, AVOD, and OOH

- Matching the right ads to the right content in real time

- Optimizing yield across multiple demand sources

- Identifying underperforming ad zones and fixing them instantly

- Automating traffic and placement across channels and devices

“AI isn’t just a feature—it’s the future of sustainable advertising in streaming television,” said Jamie Branson, CEO of View TV. “With View TV AI, we’re giving broadcasters and advertisers an intelligent operations engine that’s always learning, always optimizing, and always delivering.”

The Backbone of View TV Cloud Monetization

As part of the larger View TV Cloud ecosystem, View TV AI operates as the real-time engine behind every monetization event. Whether a viewer is watching a lifestyle FAST channel on a Roku device or tuning into local weather on a screen in a coffee shop, View TV AI ensures the right advertiser gets the right exposure—backed by live performance data and predictive optimization.

Unlike traditional ad-tech solutions that rely on layered vendors and siloed platforms, View TV AI works natively within the View TV Cloud ad server, SSAI stack, and View TV AdX exchange. This reduces cost, complexity, and latency while dramatically improving performance.

What Makes View TV AI Different?