JM Looks Launches Ethnic Footwear Collection Blending Traditional Style with Modern Comfort for Indian Women

Women-led Indian brand JM Looks unveils a fashionable range of ethnic juttis, flats, and heels tailored for comfort, elegance, and everyday wear.

NEW DELHI, DELHI, INDIA, July 8, 2025 /EINPresswire.com/ -- Indian women now have a new go-to for ethnic footwear that blends heritage with everyday comfort. JM Looks, a women-led fashion startup based in New Delhi, has launched its latest collection — featuring vibrant juttis, soft flats, and stylish block heels that unite traditional Indian craftsmanship with modern-day wearability.

In a time when fashion is shifting toward thoughtful purchasing and cultural pride, JM Looks emerges as a brand that isn’t just about style — it’s about storytelling through design. Each pair of footwear is thoughtfully created to embody the grace of Indian aesthetics while ensuring the ease and durability needed in everyday life.

A Brand Born from Passion and Purpose
Founded by a woman entrepreneur passionate about reviving ethnic design, JM Looks was started with a simple goal: to make Indian women feel empowered, elegant, and confident — starting from the ground up.

“We wanted to give Indian women a footwear brand they can rely on — one that respects their roots while keeping up with their pace,” said the founder of JM Looks.
“Our shoes are not just accessories; they are an extension of identity and pride.”

Every design, from handpicked embroideries to choice of color palettes, is curated keeping in mind the dual lifestyle of Indian women — who effortlessly juggle work, home, social life, and festive moments.

The Collection: A Perfect Blend of Culture and Comfort
JM Looks' new collection offers a wide variety of styles designed for all occasions:

Embroidered Juttis: Drawing inspiration from Mughal and Punjabi art forms, these pairs feature intricate threadwork, mirror detailing, and bold color schemes — ideal for weddings and festivals.

Cushioned Flats: Perfect for daily errands, office wear, or college students. These flats offer excellent grip, arch support, and style versatility.

Transparent Block Heels: A modern twist with classic elegance. Perfect for parties and evening wear, these add a chic look to both ethnic and western outfits.

Each product is designed using premium materials, non-slip soles, padded insoles, and skin-friendly linings to ensure all-day comfort without compromising on aesthetics.

Designed for the Modern Indian Woman
JM Looks caters to women across all age groups — from Gen Z fashionistas to elegant homemakers — offering styles that work with both ethnic and Indo-western wardrobes.

What sets the brand apart is its focus on:

Inclusive Sizing

Comfort-first design philosophy

Affordable pricing (₹699–₹1199)

Pan-India delivery

Handcrafted look without the premium pricing

The company strongly believes in “Make in India” and supports local manufacturers, artisans, and supply chains.

Fast Shipping, COD & Easy Access
The entire JM Looks collection is available online at: